Consulting is a great option for businesses with an in-house marketing team or who are looking to hire someone to help with their marketing but aren’t ready to commit full-time to an agency just yet.
If you already have an in-house team, you may be interested in helping that team take things to the next level when it comes to your marketing. Or maybe you want to hire someone in-house but would like to make sure they’re implementing high level strategies when they begin working on your brand. Either way, for some businesses consulting is the option that gives them exactly what they’re looking for without the ongoing monthly expenses associated with hiring an agency in the traditional sense.
Overall Marketing Strategy
Email marketing, social media marketing, web design, etc are not marketing strategies. They are tactics that help you achieve the goals you set for your overall marketing strategy. This bigger picture view is sometimes lost with an internal team or when business owners hire different freelancers or agencies to handle different parts of their marketing. This is where we come in.